Bucharest-listed Purcari Wineries, the CEE’s leading wine producer, has appointed Alex Filip as Deputy CEO, effective as of January 1, 2024, the company announced in a stock market report on Monday (Sept 4). Mr Filip will attend the Romania and Frontier Investor Days in Bucharest, September 7-8, to introduce himself to the investors’ community. As Deputy CEO, Mr. Filip will report to the CEO, Mr. Victor Bostan, and will oversee directly the Administrative, ESG, Finance, HR, Investor Relations, IT, Legal, Marketing and Sales areas. Subject to meeting performance targets and Board approval, Mr. Filip will succeed Mr. Bostan as Purcari CEO starting January 1, 2025, as part of company’s succession planning.
A native of Romania, Mr. Filip is currently serving as the Managing Partner of McKinsey’s Bucharest office and is the leader of the firm’s digital and analytics growth platform in Central Europe. After finishing his university studies in Spain and the UK, he returned to Romania and has since focused on helping companies in Romania and the wider Central European region develop and create value through business-driven, digitally enabled transformations. Prior to joining McKinsey, he worked as Project Manager for Roland Berger and as an Associate with Raiffeisen’s investment banking arm.
Purcari Wineries Public Company Limited (Purcari, Crama Ceptura, Bostavan, Bardar, Domeniile Cuza and Angel’s Estate brand families) is one of the largest wine and brandy groups in the Central and Eastern European (CEE) Region. The Group manages circa 1,450 hectares of vineyards and operates seven production platforms in Romania, Moldova and Bulgaria. Purcari Wineries is the leader in the Premium wine segment in Romania with a circa 25% segment share and the largest wine exporter from Moldova, delivering to over 40 countries.
Founded in 1827, Chateau Purcari is the most awarded winery in the CEE Region at Decanter London 2015- 2022, as well as among the best ranked wineries on Vivino, with an average score of 4.1 out of 5.0, based on over 87,000 reviews. Since February 2018, the Group is listed on the Bucharest Stock Exchange under the ticker WINE. Blue chip global investors backed the company at IPO, including Fiera Capital and Franklin Templeton. Purcari Wineries is led by Victor Bostan, a veteran with more than 30 years of experience in the wine business and is endorsed by top institutional investors such as: Horizon Capital, Fiera Capital, Conseq, Firebird, East Capital and Norges Bank.
